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Experiential Services

From the vibrant energy of African festivals to the immersive power of our EXPERIENTIAL SERVICES every moment is an opportunity to connect, feel, and remember. Let your brand create experiences that resonate like the rhythm of a celebration.

Below-the-Line Marketing (BTL) |  Event Management  |  Special Projects

Case Studies

Client : Colgate
Year : 2019 - 2025

Campaign Objective

  • Campaign Name: Bright Smiles Bright Future
  • Mobilization strategies effectively engaged the county team, community and raised awareness about Colgate’s BSBF initiatives.
  • Unearthed the situation of oral hygiene in Uasin Gishu and tailored the idea based on the gaps thus fostering a deeper understanding and encouraging participation.

Campaign Approach

  • Collaborations with key stakeholders, such as local leaders and influencers, further enhanced the program’s visibility and credibility.
  • The County government of Uasin Gishu was convinced and staked 60% into the initiative.
  • Training school going kids on how to brush teeth.

Performance Results

  • We successfully increased brand visibility and CSR activities in various regions
Client : Colgate – Chama Program
Year : 2019 - 2025

Campaign Objective

  • Reach Monthly Targets – 80 Chama Groups/Month/Team
  • Drive Quality Education to Encourage Habit Change
  • Understand Chama dynamics to enhance program that can further drive PCC
  • Offer sales if needed – Do not force sales

Gather insights:

  • Current Brushing habits, how often TP is used
  • Consumer Product Needs: larger/smaller size, availability in shops nearby, cost
  • Consumer Knowledge needs: Oral Care information wanted
  • Continues Engagement: Feedback on Whatsapp platform & Calls

Campaign Approach

  • Develop entry mechanism into the Chama Network in Kenya
  • Develop proposition to engage Chama members
  • Build a database and rollout plan on Chama engagement
  • Mkae follow up calls and reports and insights to build ongoing engagement

Performance Results

  • We successfully increased brand visibility and CSR activities in various regions.
  • Broaden Consumer Knowledge needs: Oral Care information wanted.
Client : Oxfam Advocacy
Year : 2023

Campaign Objective

  • Highlight social protection and human rights challenges of domestic workers
  • Advocate for legal frameworks to address workplace violence and harassment
  • Showcase personal narratives and frontline perspectives to humanize labor injustices
  • Mobilize stakeholders including policymakers, workers’ organizations, and employers

Campaign Approach

  • Crafted a powerful storytelling framework centered on lived experiences of marginalized workers.
  • Aligned content with ILO Convention themes to ensure advocacy goals were integrated into the narrative.
  • Captured interviews and real-life scenarios with domestic workers and migrant women to highlight challenges and urgency.
  • Used creative visuals and anonymization techniques (e.g. blurred subjects) to protect vulnerable participants.

Performance Results

  • Visual Authenticity Strengthens Credibility
  • Creative Concept Connects Policy to People
  • Empathy Sparks Policy Dialogue
  • Multifunctional Media Maximizes Impact
Client : CFAO Kenya
Year : 2020 - 2025

Campaign Objective

  • TRUST THE RED-Roadshow Campaign
  • Increase Brand Awareness: Promote CFAO Kenya’s new showroom and its offerings to the Kisumu community.
  • Engage the Community: Foster relationships with potential customers through interactive experiences.
  • Drive Foot Traffic: Encourage visitors to the showroom during and after the event.

Campaign Approach

  • Live Demonstrations Include tractor demos to showcase performance and efficiency firsthand.
  • Customer Follow-Up Plan Establish a system to maintain engagement with interested farmers after the event.
  • Brand Awareness The CFAO name and CASE tractors gained significant recognition in the region

Performance Results

  • Business owners inquired about dealership opportunities.
  • Farmers showed keen interest in tractor efficiency, affordability, and financing options.

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